Amazon bags streaming rights of NZ Cricket !!

-
 Amazon Prime has been one of the leading global Over The Top ( OTT ) Platforms. It's rise has been so crucial and clear with its collaboration. It has digital streaming rights for 'n' number of movies all over the world. It has distribution rights for more number of web series, and produced many originals. After its tremendous service in media industry, now it has decided to take a giant leap forward by planning to gain streaming rights of sports.

Right now, their plan has worked. They have bought the streaming rights of New Zealand Cricket Matches. This includes all formats of New Zealand's games and this will begin from late 2021. This includes India vs New Zealand, in 2022 and its second tour. This mega deal offer will be in continuation till 2026 beginning. 

Amazon Prime Video is also set to become the first Indian streaming service to include live sports streaming into it. Also, today Amazon announced its debut India by acquiring streaming rights of New Zealand Cricket. So, it is seen as a domination of Over The Top ( OTT ) media over normal Television. Previously, it was expected that theatres will be getting replaced by OTTs and now each and every television shows, live streaming sports are getting replaced.

The rights for 2020-2021 season starting later this month is intended to be syndicated by Amazon. The Indian territory New Zealand Cricket rights package is the latest in Prime Video’s growing line-up of live sports around the world including Thursday Night Football, the Premier League, ATP Tour Events, WTA, the US Open (tennis), UEFA Champions League, Autumn Nations Cup (rugby), and the Seattle Sounders FC.

David White, Chief Executive New Zealand Cricket, said: "One of NZC’s key goals is to extend our teams’ global reach and to build closer relationships around the world and, in terms of that particular objective, we don’t think we could be in better hands. India has always been important for viewership of NZC; no other country follows cricket like India, so it’s exciting to be announcing this agreement with India’s leading streamer.

After producing Sports documentaries, now this step is seen as a massive boost for each and every other OTT platforms. Also, this initiative will motivate other sporting nations and its respective boards to come up selling their streaming rights, as many nations are struggling to market their game and their country, all over the world due to television channel limitations. 

Just look at an example of Associate cricketing nations. Their games and their nations get wider response when they find a spot in World Cup teams. Even if they get a spot, their viewership will remain low as top cricketing nations beat them without any effort. So, the only possibility to seek attention is by beating a top nation. Whereas now, if other OTT platforms come out themselves and stream their matches, then this might create a chance to grow sports and bringing more number of countries. 

Along with this, for other supporitng fans, they can also subscribe to streaming services such as Eurosport, MLB.TV, NBA League Pass, and PGA TOUR LIVE through Prime Video Channels.

Comments

Post a Comment

Popular posts from this blog

Happy Birthday Jonathan Trott

-
Image
Happy 39th Birthday to Jonathan Trott. He was born on Cape Town, South Africa. He played his U15 and U19 matches for South Africa, but represented England national cricket team in 2007. He made his T20I debut in 2007, ODI and test debuts in 2009. His career is so short span but in this small period he made some impeccable performances which the England cricket would never forget. He has been named as ICC Cricketer of the Year Award and ECB Cricketer of the Year Award in the year 2011. He was also awarded Wisden Cricketer of the Year in 2011. While seeing his technique, he is something different from other English Batsmen, who both technically and mentally. He was a proper top order batsman, who instead of hitting hard and smashing for huge sixes, he plays calm and fine, with much elegance for four. He doesn't seem to hit the ball so hard. Sometimes, he even pushes the ball for a boundary. A strong batsman in Leg Side, and played orthodox cricket in his entire career. He is al...
Read more

கிரிக்கெட்டில் EA கேம் - ஐபிஎல் வரலாற்றில் இன்று

-
Image
2014ம் ஆண்டு, வான்கடே மைதானம், மும்பை மற்றும் ராஜஸ்தான் இடையிலான போட்டி. ஐபிஎல் தொடரில் அடுத்த சுற்றினை அடைகின்ற நான்காவது அணியினை தேர்வு செய்யும் போட்டி. ஓர் விஷப்பரீட்சை. ஒரு புறம் 13 போட்டிகளில் 7 போட்டிகளை வென்று, 6 போட்டிகளை தோல்வியடைந்த நிலையில் இருந்தது ராஜஸ்தான் ராயல்ஸ். ஆனால், கடைசி 5 போட்டிகளில் 2 போட்டிகளை மட்டுமே வென்று மீதம் 3 போட்டிகளை இலவசமாக எதிராணியிற்கு வெற்றியினை வாரி வழங்கியது. மறுபுறம் மும்பை அணி 6 போட்டிகளை வென்று, 7 போட்டிகளில் உதைவாங்கியிருந்தது. ஆனால், கடைசி 8 போட்டிகளில் 6 அப்போட்டிகளை வென்றுள்ளது, 2 போட்டிகளை மட்டுமே தவற விட்டது. மும்பை அணியினை பொறுத்த வரை 14.3 ஓவர்களுள் இலக்கினை அடிக்க வேண்டும். அவ்வாறு, செய்ய தவறினால் ராஜஸ்தான் அணி அடுத்த சுற்றை அடைந்துவிடும்.  டாஸ் வென்ற மும்பை அணி முதலில் பந்துவீச்சை தேர்வு செய்தது. ஆதலால், ராஜஸ்தான் எவ்வித ஸ்கோரினை அடித்தாலும் அதை 14.3 ஓவர்களுள் அடித்தால் மட்டுமே மும்பை அணியினால் தகுதி பெற முடியும். ராஜஸ்தான் அணி முதல் 6 ஓவர்களில் மிக பொறுமையாகவே தொடங்கியது. குறிப்பாக வாட்சன், சில பந்துகளை சாப்பிட்டு, 18 பந்துகளில...
Read more

Happy Birthday Paul Collingwood

-
Image
Paul Collingwood was born on May 26, 1976 , Durham, United Kingdom. He started to play cricket at the age of 9. He is a right handed batsman and right arm medium pace bowler who played as an all rounder for England's cricket team. He started to play cricket at the age of 9, as his father's compelsion to focus on cricket. In 1996, he made his county cricket for Durham against Northampshire. Following a great performance, he made his ODI Debut in 2011.  He is a right handed upper middle order batsman who started his career without being much effective with both the bat and the ball. But, then during the period of 2002/03, he impressed with scoring a century and cemented his position. But till 2004, his position in the team was in and out, also named him as 12th Man. In 2005, when he played against Bangladesh, he scored a century and picked up 6 wickets in the same match, becoming the first cricketer to do so. He is also an underrated captain. He was the first captain to lea...
Read more